I believe I may have finally found a useful book for authors like us:
“Own Your Niche: Hype-Free Internet Marketing Tactics to Establish Authority in Your Field and Promote Your Service-Based Business”
It just came out in February. Check out the chapter titles…
It’s not at my local library, but I bought a copy so I’ll let you know what I think of it asap!
P.S. Somebody just found me with the keywords: “Midlife Crisis Celebrity!” I never would have thought of that one!